Finnish grunge/alternative rock trio Velvetcut returns with powerful new album »The Great Chameleon«; out now via Rockhopper Music!

Helsinki, Finland based grunge/alternative rock trio Velvetcut returns with their new album, »The Great Chameleon«, which was just released on May 16th, 2025 via Rockhopper Music.

Listen to »The Great Chameleon« on Spotify, Apple Music and other streaming platforms!

Tracklist:
01. Same Old Song
02. Panik!
03. Lady! (Panic Is On The Way)
04. Run Rabbit Run
05. Perfect American
06. Do I Do
07. Paranoid Inc.
08. Eating Machine
09. Jar
10. 7 Deadly

Courtesy of Metal Devastation PR:

Finnish alternative rock outfit Velvetcut is set to make a thunderous return with the release of their long-awaited new album, »The Great Chameleon«, available worldwide on Friday, May 16, 2025 via Rockhopper Music.

Thirteen years after their previous full-length, Velvetcut delivers a raw and unfiltered collection that draws deeply from their ‘90s grunge and alternative rock influences. With a sound that resonates with fans of Nirvana, Stone Temple Pilots, and System Of A Down, the new album boldly embraces imperfection in pursuit of authenticity. The band leaned into a completely organic recording process – no click tracks, no digital polish, and no fear of mistakes – resulting in a gripping and honest musical experience.

»The Great Chameleon« is not just a return; it’s a reinvention. Formerly rooted in gothic rock, Velvetcut has evolved into a band that fully embodies the grit and emotional heft of ‘90s alternative rock while still forging their own distinctive path. The band’s evolution is not only sonic – the album’s striking cover art was created by the 12-year-old daughter of guitarist Topi Wiio, reinforcing the band’s deeply personal and human approach to their music.

With a history of performing at major Finnish festivals such as Provinssirock, Velvetcut has remained a cult favorite in the underground rock scene. Now, with »The Great Chameleon« , they aim to reach both loyal fans and a new generation of rock listeners who crave the soul and sincerity of a bygone era – with a fresh perspective.

»The Great Chameleon« is available on all major streaming platforms and physical formats on May 16, 2025 .

Album credits:
Mixed by Topi Wiio.
Mastered by Svante Forsbäck (Rammstein, Apocalyptica, Volbeat).

Bojan Bidovc // music enthusiast, promoter, misanthrop and sometimes a journalist as well